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2010-11 Membership Guide
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Membership News
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The State of American Business 2010
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News
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| The ''Plastiki'' Expedition - Waste is Fundamentally Inefficient Design |
The Plastiki began her adventure nearly four years ago after taking inspiration from a report issued by UNEP called ‘Ecosystems and Biodiversity in Deep Waters and High Seas’ and Thor Heyerdahl’s epic 1947 expedition, The Kon-Tiki. True to Adventure Ecology’s values, a compelling and pioneering expedition was needed that would not only inform, but would also captivate, activate and educate the world that waste is fundamentally inefficient design.
With more efficient design and a smarter understanding of how we use materials, principally plastic, waste can be transformed into a valuable resource, in turn helping to lessen our plastic fingerprints on the world’s oceans.
To undertake the Plastiki expedition Adventure Ecology was not only influenced by the principles of ‘cradle-to-cradle’ design and biomimicry but brought together a multi-faceted team from the fields of sustainable design, boat building, architecture and material science in order to foster a collection of new ideas and cutting edge technologies that allow the Plastiki to be a truly unique, one-of-a-kind expedition vessel.
Find additional information HERE.
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Date posted: 8th of June 2010
Source: Adventure Ecology
News Category: Environment
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